Category Archives: Press Releases

Press Release for Immediate Distribution

Zenergy Works + TIV Branding

As the digital landscape continues to evolve and evolve quickly, Zenergy Works continues to evolve as well. Our biggest evolution has been our merge with TIV Branding, a long-time partner in design, branding and traditional marketing. With changes in the Google and Facebook algorithms putting more emphasis on strong brands, our merge turned out to position us perfectly. It’s almost as if we planned it that way…

Put simply, Zenergy Works is TIV Branding’s digital marketing department. We have TIV Branding clients that need branding, packaging, traditional advertising, and digital marketing. Those clients are the ideal fit for TIV Branding, especially since the TIV and Zenergy Works merger. But we also have clients that only need digital marketing and SEO, and those clients are a perfect fit for Zenergy Works.

Not only do branding and digital complement each other perfectly, but the process we have in place for both services have helped to form the approach we use for all of our projects. The DISCOVER phase we do at the beginning of every project now involves digital strategies even when the project is not digitally focused. The information we look at when we’re developing the perfect keywords for digital marketing can also be used to drive the strategy of a packaging design project and the research we do when developing a new brand can help drive an SEO campaign approach.

We have 16 of Sonoma County’s best working in our office. The ability to have the Zenergy Works digital team interact with the designers, the marketers and the copy writers is one of the other reasons why our evolution has made us so successful. Even though we primarily Slack each other, if so inspired we could lean over and discuss how a packaging project can most effectively be supported by digital marketing.

Let us know if you’d like to discuss Zenergy Works and TIV Branding. Chances are we have the people to help you not only with the digital marketing that Zenergy Works has been knocking out of the park for years, but branding, packaging, print advertising, marketing collateral and much more.

For Pricing Please Call
707-360-1402

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James Carl Provost Joins New Generation Media, LLC as Partner

Local Business Expert Becomes Partner at Successful North Bay Online Marketing Firm

 

Santa Rosa, California – July 24, 2015 – New Generation Media, LLC, doing business as Zenergy Works and Zenergy partner companies, welcomes Commercial Management Group founder James “Jim” Carl Provost as an official partner. As a staple in the Santa Rosa business community with connections to local brokers, lenders, city planners, attorneys, service contractors, CPAs and more, Provost brings a level of seasoned professionalism to the table that the company welcomes wholeheartedly.

With over 20 years of experience in property management and real estate, Provost has familiarized himself with Santa Rosa in way that many residents haven’t. He’s always relished in and supported the use of new and efficient technology to bring businesses to new levels, which makes his support of Zenergy Works and related properties an obvious choice. Zenergy Works has long been at the leading edge of online marketing technology, from becoming the first Northern California Google Business Partner to offer expert Ecommerce Website Design and much more. With their combined business prowess, current managing partners Bryan Fikes and Eric Van Cleave built an effective and successful suite of services, and they look forward to enhancing the partnership with the addition of Provost.

“We’ve known one another for a long time, and Jim’s experience speaks volumes,” said General Manager and Managing Partner Eric Van Cleave. “He knows his stuff, he’s dedicated to effective technology, and he’s going to make our team that much stronger.”

Jim Provost’s position as partner of New Generation Media, LLC is active effective immediately.

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Zenergy Works is a full-service Internet marketing company that provides search engine optimization, web design, social media strategy, paid advertising management, and more. They’ve worked with hundreds of local and national businesses during their tenure. For more information, visit them online at https://www.zenergyworks.com.

ZENERGY WORKS LAUNCHES ECOMMERCE BUSINESS ZENERGY LABZ

 

New Partner Company to Specialize in Shopify Stores & Brand Design

Santa Rosa, California – June 15, 2015 – Zenergy Works, a Northern California internet marketing agency, has been making waves in Sonoma County and the Bay Area for several years. As the first Northern California Google Business View Partner and now a Google City Partner, they’ve brought innovative new Google technology and services to hundreds of local businesses. This dedication to pursuing additional marketing and sales avenues for businesses has led them to the founding and launch of partner company Zenergy Labz, an agency specializing primarily in eCommerce and Shopify Stores.

The launch of Zenergy Labz has been strong out of the gate, with the company already launching online shops for several clients for products ranging from electronic racecars to posh pet clothes. As Shopify Experts, the ZL team works closely with clients to skin, brand, and build their online storefronts. Through a combination of brand marketing, search engine optimization, content strategy, and web design, they create an ideal portal for online shoppers that get stores found and products moving.

This announcement comes on the heels of several other new expansions for Zenergy Works, including Sales Eagle and Zenergy Ventures. With more big projects in the pipeline, the group plans to continue their growth for a long time to come.

“It’s an exciting time and we’re looking forward to offering bigger and better support to a variety of customers,” said Bryan Fikes, founding partner and chief strategist of Zenergy properties. “Zenergy Labz allows us to dial in and provide a specific, detailed service for people looking to build successful eCommerce stores. Shopify is a fantastic platform that’s allowing us to showcase some truly stellar products for our clients.”

Zenergy Labz is currently working with several projects and is open for inquiries about building out multi-faceted eCommerce platforms for local and national clients alike.

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Zenergy Works is a full-service Internet marketing company that provides search engine optimization, web design, social media strategy, paid advertising management, and more. They’ve worked with hundreds of local and national businesses during their tenure. For more information, visit them online at https://www.zenergyworks.com.

Official Google City Partner: Let’s Put Santa Rosa on the Map

This week, Zenergy Works is beyond stoked to announce that we’ve become and Official Google City Partner of Google’s brand new Let’s Put Our Cities on the Map program. The 3/25 launch of the program announced that it will help strengthen the local businesses in over 30,000 communities across the nation, and Santa Rosa is one of those communities. Now there’s an outlet for local businesses to get online help and make sure they’re seen on Search, Maps, and more. Let’s Put Santa Rosa on the Map!

Let's Put Santa Rosa on the Map

As an Official Google City Partner, we’re taking the lead in helping Santa Rosa businesses be seen online. Zenergy Works has always been integral in helping the local community, but now we’re supported with additional tools and resources directly from Google. We’ll be hosting events and workshops designed to help small businesses make the most of Google’s Search and Maps functions, as well as teaching the benefits of showing up in local search. For the holdouts who aren’t yet online, Google is even offering a free website and domain name for one year alongside their partner Startlogic, so everything about getting online just got a whole lot easier.

Online search is a major factor in the way local consumers find new businesses to try, and so many small and local businesses still don’t have a full profile available online. The adjustment is very simple, but the results can be extraordinary. By simply updating your current business hours, address, phone number, and business description, more people will be able to find your business. It really is that easy, but it can be daunting when you’re not sure how to go about it. That’s where we come in. Our goal is to literally help get you on the (digital) map, which in turn will help you succeed. When you succeed, the Santa Rosa community succeeds!

For a brief overview of this great new program, we recommend watching this introductory video. For more information about our planned workshops or help creating your business’ online presence, contact us today and ask about Let’s Put Santa Rosa on the Map!

New Team Member: Ramin Ramhormozi

Zenergy Works and Zenergy Ventures are welcoming a new eCommerce Consultant into the fold – Ramin Ramhormozi! We’re looking forward to the expertise and experience he’s bringing to our team.

With Zenergy Works’ particular brand of internet marketing and SEO success, we’ve become the number one ranked internet marketing agency in Northern California. Out of this success, Zenergy Ventures was born – a venture-building business that focuses on jumpstarting new business ideas, including blogs, eCommerce solutions, apps, and more. Ramin will bring our clients even better insight and set them on the path to success, and we’re thrilled to have him aboard! To set up a consultation, contact us anytime.

Learn more about Ramin below.

Ramin Ramhormozi

Ramin Ramhormozi has specialized in eCommerce since 1998. His foray into eCommerce began when he co-founded the Marrying Man Group, Inc. (MMG), creators of MarryingMan.com, an online resource for Grooms — an underserved market in the wedding industry at that time. In 2001, Primedia, Inc. acquired marryingman.com, at which time Ramin joined the company where he held the position of Vice President of eCommerce Operations at ModernBride.com. He managed retail operations for the publisher’s e-venture, including marketing, merchandising, technology, and integration of discrete web properties. In 2003, Ramin founded GroomStand, Inc., (www.groomstand.com), an eCommerce company which sells unique groomsmen gifts while focusing on technological innovations along the way.

In 2014 he founded a new technology start-up, Personalization Pop, Inc., (www.personalizationpop.com), which is striving to revolutionize the way personalized and customized goods are sold online. Ramin has helped start-up ventures strategize their eCommerce goals, taking their products from concept to market. He focuses mainly on eCommerce platform selection, on-site and off-site marketing initiatives, content curation and creation, and road-mapping a successful site launch. He has also addressed product data mapping, drop ship, and fulfillment set-up. Ramin is the eCommerce Advisor for Sonoma, Napa, and Marin County SBDC (small business development center) and the eCommerce Mentor for the Venture Greenhouse.

Ramin holds a Bachelor of Arts in Speech Communications from CSU Los Angeles. He lives in Santa Rosa with his wife, Jenny, and three kids: Owen, Asher, and Avery.

Other Services

SEO Firm Web Design Company Graphic Design Services

Zenergy Works Announces Acquisition Santa Rosa Web Design Company

For Immediate Release

Contact Info: Bryan Fikes

707.360.1402

bryan@zenergyworks.com

 

Santa Rosa Web Design Firm and Internet Marketing Company Confirm Acquisition

Santa Rosa, California – Zenergy Works, an internet marketing firm with offices in Santa Rosa & San Francisco, recently announced an acquisition of 707 Web Design. Tracy Vickrey, the owner of 707 Web Design, was offered an executive position with another tech company. Vickrey approached the leadership team at Zenergy Works shortly after receiving his job offer.

Neither firm has disclosed the value of the acquisition. However, Bryan Fikes, Managing Partner and Chief Strategist at Zenergy Works, stated that the acquisition includes all intellectual property rights, existing customers and intangible assets of 707 Web Design. Zenergy Works will also assume management of the company’s three websites: 707webdesign.com, 707wd.com and Webdesignersantarosa.com. Fikes is confident that the 707 Web Design will be a valuable addition to Zenergy Works.

“Tracy reached out to us via email and stated that he had heard great things about our organization and wanted to discuss an acquisition of his brand and company,” said Mr. Fikes. “We were able to secure a deal that worked for both parties.”

Vickrey founded 707 Web Design in 2011. Over the past three years, the company was voted the number one web design company for small businesses in Sonoma County. The company has been praised for its ability to provide high-quality websites in a timely manner. Vickrey and his team have served numerous companies throughout Santa Rosa, Rohnert Park, Vacaville, Fairfield and Vallejo.

Sonoma County businesses were slower to adapt online media as a tool to reach their customers. However, many businesses began to gradually recognize the role websites played in marketing. The demand for high-quality, scalable web design solutions has surged over the last few years. Michael Slater, the president of Webvanta, launched the North Bay Web Conference in 2011 to address the growing need for web development services. Which later was tranformed into WIMPcamp, an idea delivered by WIMP (Web & Interactive Media Professionals) a North Bay networking group that has grown to over 500 members in 2014.

The experts at 707 Web Design will continue to serve the rapidly expanding market. Zenergy Works will continue to offer web design services to local businesses in the coming months. Mr. Fikes and his team also plan to expand the company’s reach into other markets across the country.

Mr. Fikes stated that Zenergy Works is excited to have the opportunity to build off of 707 Web Design’s reputation for excellent web design solutions. “707 Web Design has worked with some great local Bay Area clients and we look forward to pursuing the wide range of services we provide, including the new Google Business View program we are delivering nationwide.”

Zenergy Works has experienced an unprecedented 100% annual growth curve since 2007 and generated 5500+ clients to date. Zenergy Works is a partnership between Bryan Fikes and Eric Van Cleave. They are a full-service Internet marketing company that provides search engine optimization, web design, social media strategy, paid advertising management, and more.  For more information please visit: http://www.zenergyworks.com

Santa Rosa, CA Internet Marketing Firm Takes Home “Most Creative Tour” Award from Google

For Immediate Release

Contact: Jenny Kaplan

707-578-1336

gojennykaplan@yahoo.com

Company Innovates Interactive Virtual Tours beyond Expectation

Santa Rosa, CA – Google has awarded Zenergy Works the first award of its kind for their creative use of Google Maps Business View to create inspired virtual tours for clients. The Google Trusted Agency has been singled out among hundreds of agencies and photographers worldwide for their unique use of Google Maps Business View. Like Google Street View, Business View offers people a 360-degree panoramic tour, allowing the viewer to get a better, more accurate view of places before they decide where to go. The Zenergy Works team will attend an awards celebration at Googleplex in Mountain View, CA. – view the award-winning tour here.

Lawrence Amaturo, Splash Express owner was overjoyed that his was the award-winning tour. “The Zenergy team spent extra time storyboarding and shooting and I was thrilled with the outcome. Now I can say we have not only the tallest car wash in America, but the most creative on-line experience available to learn about it!”

Consumers now go online before they buy or even visit a business and “virtual tours have revolutionized that experience” says Bryan Fikes, co-founder and Chief Strategist of Zenergy Works. “This is a completely integrated marketing solution and clients report an array of positive results since integrating the tour including; increased hits and more time spent on the site and pages, stronger brand recognition, interest and trust for their operation. They say it feels like you’ve walked right through their doors and are in the room and it inspires customers to visit in person.”

“Our virtual tour has proved a great addition to our website. Customer time spent on the Google tours page has increased 200%. People are taking the time to look around our store bringing them closer to actually walking through our doors. It’s very cool.”

Tony Corsberg, VP Marketing

Friedman’s Home Improvement

 

Winning this award instigated new opportunities for Zenergy Works with Google with access to their technology in a coveted relationship for any Marketing agency. The technology pioneered in a limited European beta test, will be integrated in the upcoming launch of Zenergy Works’ program branded as “Sales Eagle.” It is a cutting-edge business lead generation program engineered to wrap the best elements of virtual touring into an enhanced lead generation and capture tool.

 

“J Vineyards & Winery’s new virtual tour of our Visitor Center provides guests an interactive experience to preview the beautiful grounds and tasting options before they arrive. So much better than just photos, it really showcases what we have to offer.”

Emilie Eliason, Marketing Director

J Vineyards & Winery

 

Zenergy Works and Google have been working together since they became a Business View Trusted Agency in 2013 and this award represents the success of that partnership. Zenergy Works has experienced an unprecedented 100% annual growth curve since 2007 and generated 5000+ clients to date. Zenergy Works is a partnership of Fikes, Eric Van Cleave and Tom Nelson. They are a full-service Internet marketing company that provides search engine optimization, web design, social media strategy, paid advertising management, and more.  For more information please visit: http://www.zenergyworks.com.

United Way Of The Wine Country Gets A Virtual Makeover

Zenergy Works

Contact: Tom Nelson                                                                 FOR IMMEDIATE RELEASE
Telephone: (707) 360-1400
Email: info@zenergyworks.com

UNITED WAY OF THE WINE COUNTRY GETS A VIRTUAL MAKEOVER
Wine Country Non-Profit Partnering with Local Design Firm for Website Relaunch

For years, United Way of the Wine Country has worked tirelessly to help build communities residents can be proud of. Now they’d like a website to be proud of, as well. Their current website is functional, but dated. The organization’s budget typically goes back into the community, rather than their own digital properties. However, all of that’s about to change.

Zenergy Works, a Santa Rosa web design and Internet marketing company, has provided a solution for United Way of the Wine Country that is both budget-friendly and forward-thinking. The plan includes a complete redesign of the website for better functionality, easier navigation, and organization of information for all five of the counties United Way covers. It’ll also feature a custom design that will capture the essence of what United Way represents, making it more appealing to those wine country residents who are looking for ways to make a bigger impact in their community.

“Our goal with the website redesign is to showcase the goals, results and hard work United Way of the Wine Country, in collaboration with others, does each day to improve lives locally,” said United Way of the Wine Country President and CEO Mike Kallhoff.

Tom Nelson, Director of Sales for Zenergy Works, stated, “We relish the challenge provided by the wealth of information available for each region covered by this chapter of United Way, and are excited to bring that information to the fingertips of users for easy access. It’s an exciting project for our team.”

The relaunch of the website will provide a great deal of momentum for improving the organization’s visibility and ensuring current and potential supporters can find exactly what they need. Volunteer opportunities, donations, and breakdowns of where funds are being distributed will only be a click away. This update is a key stepping stone on a greater path toward helping locals reinvest in their wine country neighborhoods through United Way.

United Way of the Wine Country works to advance the common good along in Sonoma, Mendocino, Lake, Del Norte and Humboldt Counties. They mobilize the caring power of their communities to address underlying problems, improve lives and build a healthy vibrant community by focusing on issues surrounding education, income and health. For more information, visit United Way of the Wine Country online at www.unitedwaywinecountry.org.

Zenergy Works is a full-service Internet marketing company that provides search engine optimization, web design, social media strategy, paid advertising management, and more. They’ve worked with hundreds of local and national businesses during their tenure. For more information, visit them online at http://www.zenergyworks.com.

Google Engage Agency

zenergyworks

Contact: Bryan Fikes

                                  FOR IMMEDIATE RELEASE
Telephone: (707) 360-1400
Toll Free: (888) 278-5718
Email: info@zenergyworks.com

GOOGLE ENGAGE AGENCY BRINGS ONLINE RESULTS FOR BUSINESSES

California SEO Company Works for Local Businesses

In the ever-expanding world of Internet marketing, the competition is fierce for small and mid-sized businesses. Companies offering services ranging from search engine optimization to web design seem to pop up and fade out of existence daily as they attempt to cash in on the growing panic surrounding businesses who want to get their foot in the metaphorical door before it slams shut. Of those agencies, only a select few are working directly with Google through their Google Engage program to provide concrete benefits to their clients. Zenergy Works of Santa Rosa, CA is one of those agencies.

Zenergy Works has been in the business of web design and Internet marketing for nearly a decade, which gives them perspective into the industry that other fly-by-night startups don’t always grasp. By putting this insight to good use, they’ve pulled numerous businesses out of Internet obscurity and given them prominent first-page placement on search engines. They were thrilled to become part of the Google Engage program because they knew it would bring even better service to their clients, the majority of whom are small and mid-sized business owners from across the country.

“We understand the plight of small and local businesses trying to make waves on the search engines because we’re a small and local business,” said Managing Partner Bryan Fikes. “We’ve been doing this long enough to know what achieves real results, and many of our clients have seen exponential growth in their traffic and online presence because of it. Working with Google Engage gives us even more support and knowledge to pass on to our customers.”

Zenergy Works takes a localized approach for many of its clients. Small, single-location businesses don’t need to be ranked in search engines for the entire country; they need prominent placement for their resident potential customers. With the addition of paid advertising and Google Engage’s support, a small or mid-sized business working amidst large chain competitors can still make themselves seen, and that makes all the difference in the high-stakes online world.

Bryan Fikes is the Chief Strategist and a Managing Partner of Zenergy Works in Santa Rosa, California. The company and its employees have years of experience in web development and Internet marketing. They’ve worked with hundreds of businesses, ranging from small Mom & Pop’s to national distributors, and helped them achieve a solid online presence. Zenergy Works provides services for SEO, paid advertising, social media optimization, web design, and more. They are a Google Engage Agency.

Zenergy Works is a Google Engage Agency!

Zenergy Works becomes a Google Engage AgencyBecoming a Google Engage Agency to Support Our Clients

As of this week, Zenergy Works is ecstatic to announce that we’ve become a Google Engage Agency, entering the ranks of companies dedicated to serving their customers with tippy-top-tier extra service. Google Engage is a program that exists to help agencies provide their small and mid-size clients gain even better traction with their paid search engine marketing. The benefits of working with this program are clear: better support, access to Google’s own Pay-Per-Click experts, and great discounts. Not only do they help us, but we get to pass this fantastic coverage and discounting down to our clients.

Best of all, it means even stronger and more targeted paid Google advertising.

If done poorly or incorrectly, AdWords campaigns can quickly become a money-suck. When you’re paying for every click, it’s important to make sure you’re targeting the correct keywords, monitoring for click fraud, and keeping an eye on which ads are pulling their weight. This is an important process that really needs weekly, if not daily, maintenance to ensure everything is operating optimally and not working against you rather than for you.

AdWords is one of those slippery creatures where you can know just enough to be dangerous with it. Before you know it, your costs are climbing but the clicks you’re paying for aren’t converting. There are a number of different tools that can help you achieve better results and control who sees your ads, but they’re not much use unless you know they’re there and know how to use them effectively. If you know what you’re doing, your search engine marketing can be dialed down to posting specific ads at specific times to specific locations. If you’re not sure how to utilize those features, it can be a big headache with no rhyme or reason. It’s not easy, but that’s what we’re here for. Now that we’re operating as a Google Engage Agency, we will rock the socks off your marketing efforts.

We’ve always existed to take the pain out of online marketing for our clients. The murky world of search engines and websites and keywords and display advertising can just get to be too much. We get it, and we’re always happy to take that stress away, as any good marketing agency should. Google Engage will play an integral part in making us even better at our job, and we’re beyond excited to get to put it to use.

Our goal isn’t to be the best gosh darn Google Engage Agency in the Universe or anything. We’ll settle for Planet Earth. Either way, we going to give our clients the very best in Internet and search engine marketing. What have you been hearing about Google Engage?

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